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Five marketing clichés – and their translations

Five marketing clichés – and their translations

by Chris Niesche | Feb 17, 2015 | Content, Writing

Clichés in marketing copy achieve nothing – they don’t tell the reader anything about your business or what it can do. They just get in the way. You usually only get a few valuable seconds to grab your audience’s attention, so don’t squander that time with the copy...

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